COLUMBUS, Ohio — Last Thursday, Ohio State football coach Ryan Day laid it out — he estimated that Ohio State would need $13 million in money for players to earn through Name, Image and Likeness opportunities to keep the Buckeyes’ football roster together after this season. Day gave the specifics to about 100 business people gathered inside the Covelli Center, invited by Ohio State as the Buckeyes look for business partners to navigate the new NIL world. A week later, Day’s words are providing a structure for NIL discussions around the country. Wednesday, Penn State coach James Franklin was asked by reporters what the NIL number would be for the Nittany Lions to compete, and Franklin said “more than the numbers you’ve heard.” That $13 million is the number. It’s the public baseline, for now. And Franklin was as transparent as Day said he wanted to be by putting the…
Continue Reading: Ohio State’s million set the number on NIL discussions: Questions and answers on what it means
