Ohio State is getting ahead of the game when it comes to the name, image, and likeness (NIL) train that is leaving the station. In preparation for the inevitable rules and/or legislation that will make it possible for collegiate athletes to profit on their name, image, and likeness, the university has developed “THE Platform” in partnership with “Opendorse” it announced Tuesday. The Opendorse program will be administered through the Eugene D. Smith Leadership Institute (EDSLI). Ohio State student-athletes will be able to take advantage of NIL educational programming via Opendorse Ready™ + Darlow Rules. The unique program is tailored specifically for Ohio State — hence “THE.” “We are thrilled to offer our student-athletes Opendorse Ready + Darlow Rules,” said senior associate athletic director Carey Hoyt in a release. “We went through an extensive review of the companies offering NIL services and are confident we will provide our student-athletes with cutting-edge technology…
Continue Reading: Ohio State creates name, image, and likeness tool called 'THE platform'