The Ohio State Department of Athletics has selected Opendorse to provide Ohio State student-athletes with education and resource opportunities to capitalize on their Name, Image and Likeness (NIL). The Opendorse program will be administered through the Eugene D. Smith Leadership Institute (EDSLI). Ohio State student-athletes will be able to take advantage of NIL educational programming via Opendorse Ready™ + Darlow Rules. The unique program, tailored specifically for Ohio State, is called THE Platform™. “We are thrilled to offer our student-athletes Opendorse Ready + Darlow Rules,” said senior associate athletic director Carey Hoyt. “We went through an extensive review of the companies offering NIL services and are confident we will provide our student-athletes with cutting-edge technology and the resources to maximize their NIL earning potential.” With Opendorse Ready, Ohio State will empower Buckeye student-athletes with a custom assessment of their current brand value alongside a roadmap to maximize it. The program…
Continue Reading: Ohio State Launches THE Platform
