June 29, 2026

New Ohio State QB Quinn Ewers debuts his first NIL endorsement deal

Elite 11/247 Sports Ohio State quarterback Quinn Ewers has his first endorsement deal. The newly reclassified No. 1 overall recruit in the 2021 cycle released a 45-second advertisement on his Twitter page for Holy Kombucha, a Texas-based drinks company. Holy Kombucha, which is also partnering with Hope Squad for mental health and suicide prevention programs, was interested in signing Ewers according to a report from Pete Thamel of Yahoo Sports in late July.  Clearly, the interest was reciprocal. Ewers can now make money off his name, image and likeness — a driving force behind his reclassification to the Class of 2021 and signing with Ohio State. The country’s No. 1 overall prospect from Texas high school powerhouse Southlake Carroll announced on Aug. 2 that he would be graduating a year early and enrolling with the Buckeyes during preseason camp.  Reclassifying isn’t unprecedented, but the new pursuit of NIL deals is,…

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